Choosing a Technical SEO Consultant
Entrusting your Company’s digital marketing to SEO Consultants is a step that could help or hinder your online presence, but if your competitors are beating you online then you need to bring in a professional.
Our Search engine optimisation (SEO) consulting strategy involves working with a company or individual to improve the online visibility of a website in search engine results pages. This is typically done through a combination of on-page and off-page tactics, such as keyword research and analysis, content optimisation, link building, and technical SEO. The goal of SEO consulting is to help a website rank higher in search engine results for relevant keywords, resulting in increased organic traffic and potentially higher sales or conversions. Our SEO consultants can work with businesses of all sizes and across various industries to improve their search engine rankings and visibility.
With over 20 years of SEO success, we are expert SEO Specialists and will work to increase your online business. We offer hourly and monthly rates for SEO Services.
Here are some reasons for choosing Trinito as your SEO Agency.
1. Our site ranks well
Our site constantly ranks in the top 3 of Google search for our chosen keywords. We don’t pay for position or use black hat tricks to achieve this – give us a call and we’ll tell you how you can do the same.
2. We use schema
Schema is a system of tags or markup that can be added to a website’s HTML code to provide search engines with additional information about the content on the page. This information can include details about the page’s content, such as the type of information it contains (such as a product or an event), the specific entities mentioned on the page (such as a person or a location), and the relationships between these entities.
Even the most basic websites include Schema markup now, but there are over 700 schema types and thousands of properties that can be used to describe a webpage to the search engines.
If you sell a product or have a business you should have schema markup on your site.
By providing additional information, schema can help search engines understand the content on a page more accurately, which can improve its visibility and ranking in search results. For example, if a page contains information about a specific product, adding schema markup to the page can help search engines understand that it is a product page, which can make it more likely to appear in search results for queries related to that product.
If you have a job vacancy you can easily get it listed in Google and Bing Jobs, for free, with just a small amount of Schema on your job page.
3. We score well on Lighthouse
In May 2021, Google announced that page experience signals will be a ranking factor.
This means that you should check your site for performance issues with the Google Lighthouse tool and make changes where possible.
While tweaking a millisecond may not move you up the search results, it’s accepted that bounce rates increase the slower your site becomes.
4. We don't outsource our SEO
Outsource SEO refers to the practice of hiring a third-party company or individual to handle all or part of an organization’s search engine optimization (SEO) efforts. This can include tasks such as conducting keyword research, optimizing on-page elements, building backlinks, and tracking and analyzing the results of SEO campaigns.
By trusting your site to a Trinito SEO Consultant you have already taken the step to outsource your SEO to a dedicated SEO expert, we don’t then pass that work to third parties.
5. We only provide "White Hat" SEO
Black hat SEO refers to tactics and practices that are used to improve a website’s search engine rankings in ways that are against the search engines’ terms of service. These tactics are called “black hat” because they are considered unethical and deceptive.
Black hat tactics often involve manipulating search engine algorithms in order to trick them into giving a website a higher ranking than it deserves. This can be done in a variety of ways, such as using hidden text or links on a page, keyword stuffing, cloaking, or using automated programs to generate backlinks to a website.
While black hat tactics can sometimes produce short-term results, they are generally considered risky and ineffective in the long run. Search engines are constantly improving their algorithms to detect and penalize websites that use black hat tactics, and using them can result in a website being banned from search engine results altogether.
In contrast, white hat SEO refers to tactics and practices that are in line with the search engines’ terms of service, and are designed to improve a website’s visibility and ranking in a way that is transparent and ethical. While white hat tactics may take longer to produce results than black hat tactics, they are generally considered to be more sustainable and effective in the long term.
6. We use AI for SEO but still rely on humans
SEO requires large amounts of relevant content, which can easily be created by artifical intelligence (AI).
While AI has made great strides and can generate text that makes sense, it lacks creativity and context which is necessary for effective communication.
7. We're experts in Local SEO for Oxford and London
Our Local Business Search Optimisation service focuses on Oxfordshire and London, but the process is effective for any location.
Mobile search is now geographically focused, so it’s very important for a local business to target searches made with a “near me” directive.
It’s very simple to determine if your business can benefit from local SEO, simply type your important keyword into Google and see if a map appears. If it does and you’re not on it, then you need local SEO.
Freelance SEO Consultant
Most small businesses don’t have spare money to invest in SEO but they realise that it’s essential to be found online.
If you are prepared to follow a guided do-it-yourself approach, we’re happy to help.
Simply purchase an hour or two of SEO Consultancy per month and we will guide you to online success.
Hourly SEO Consultant Charge
Achieve your SEO aspirations
Submit your domain for a no obligation SEO audit
PAYG SEO Consulting
Our Pay As You Go SEO Consulting Service is like having an SEO Expert permanently on your team.
We will agree a monthly fee for your SEO requirements, and provide all of the services necessary to increase your online presence.
SEO Consulting for Ecommerce
Selling product online is both challenging and rewarding,
Trinito have extensive experience in positioning products in front of Customers and we have found that a web shop with more than 500 online products requires SEO Programming to achieve results.
If your online shop is large or complex, contact us for immediate assistance.